Benefits of YouTube

• At the core, Youtube is a powerful search engine
• You are likely to find your audience – over 2 billion people use Youtube
• You can build rapport, trust, and likeability more easily
• You are more likely to get better traction with Youtube vs Google because of suggested videos
• Youtube can help you rank in Google
• It can be fun making the videos

Getting Started with YouTube

• Setup your channel – you just need a Free google account and you will automatically have access to all free Google tools including youtube
• You need a camera and possibly screen recording software.
• Good lighting 
• You NEED good audio – a decent microphone and an environment free from noise
• You need to have a basic understanding of good video presentation – how to make it interesting and engaging
• You need to practice. You will be bad before you can get good
• Work out your best process – this will help create and publish videos more efficiently

Need additional help and support?

Check out the resources I have on futurestepscreative.com including online training and ongoing support, to help you build and grow your website and audience with content marketing.