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How To Use a Professional XLR Microphone with a Smartphone or Mobile Device

How To Use a Professional XLR Microphone with a Smartphone or Mobile Device

by Marlon McPherson | Jan 20, 2022 | Content Marketing, Online Strategy, Podcast

As a content creator who creates online videos or podcasts, it is really important to get good clean audio. You can argue that audio is more important than video, as even if your video quality is not that good, most people will overlook that if the audio quality is...
Doing a Podcast By Yourself | How to Start a Solo Business Podcast

Doing a Podcast By Yourself | How to Start a Solo Business Podcast

by Marlon McPherson | May 11, 2021 | Content Marketing, Podcast

In this post, I’ll be taking a look at how to start a solo podcast for your business or brand. And by solo podcast, I’m referring to doing a podcast by yourself with no guests or cohosts. This is the simplest way to start a podcast as you do not have to...
How a Blog Can Help Your Business | How to Start Your Business Blog

How a Blog Can Help Your Business | How to Start Your Business Blog

by Marlon McPherson | May 9, 2021 | Content Marketing, Podcast

One of the best ways to get new website visitors and to grow your brand and get leads is to start a blog for your business. The idea is that you will have lots of content on your website and blog which shows that you are an expert or an authority in your field and by...
How a Blog Can Help Your Business | How to Start Your Business Blog

039 – Using YouTube as a Discovery and Growth Strategy

by Marlon McPherson | May 7, 2021 | Content Marketing, Podcast

Benefits of YouTube At the core, Youtube is a powerful search engineYou are likely to find your audience – over 2 billion people use YoutubeYou can build rapport, trust, and likeability more easilyYou are more likely to get better traction with Youtube vs Google...
How a Blog Can Help Your Business | How to Start Your Business Blog

038 – Should You Target a Niche or Go broad | Who should Your Target Customer Be

by Marlon McPherson | May 7, 2021 | Podcast, Uncategorised

This episode of Future Steps Creative touches on whether or not we should be niching down even more in order to focus on a more specific audience. Hopefully this gives you some clarity around this topic. Need additional help and support? Check out the resources I have...
How a Blog Can Help Your Business | How to Start Your Business Blog

037 – Before you run online ads, do these 3 things

by Marlon McPherson | Mar 4, 2021 | Podcast

I get this question all the time from small business owners… should I run social media ads to my business? Of course the answer isn’t going to be a straight yes or no. But there are some things you need to understand if you decide to run ads. That’s what...
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