by Marlon McPherson | Feb 3, 2022 | Content Marketing, Online Strategy
Doing online videos for your business or brand is one of the smartest things you can do to increase your reach and build your audience. But getting started can be a struggle for some when it comes to equipment and as a result, they get held back. I’m going to...
by Marlon McPherson | Jan 28, 2022 | Content Marketing, Online Strategy
Creative block, where you run out of ideas or topics for your online content can be a big problem if you’re a content creator. You might be getting up each day thinking about “what should I create today…”, “What topic should I be talking about for my video or...
by Marlon McPherson | Jan 20, 2022 | Content Marketing, Online Strategy, Podcast
As a content creator who creates online videos or podcasts, it is really important to get good clean audio. You can argue that audio is more important than video, as even if your video quality is not that good, most people will overlook that if the audio quality is...
by Marlon McPherson | Oct 7, 2021 | Email Marketing, Online Strategy, WordPress
Studies have shown that we suffer a lot more when we experience loss versus not getting something in the first place. Think about it with kids. If you go to a store and take a toy off the shelf for them to have a look at “just to keep them quiet”, you better be...
by Marlon McPherson | Oct 5, 2021 | Brand Strategy, Online Strategy
It can be exciting when you have an idea for a new business, and for most people, all you want is to get going as quickly as possible. However it is a good idea to actually put together a business plan that you can reference at any time in the future when your idea...
by Marlon McPherson | Jul 7, 2021 | Content Marketing, Online Strategy
When it comes to coming up with content ideas for your blog posts, it can sometimes become tricky to know what to write about. In some cases, you may be stuck because you feel that you don’t have anything of value to say, or you may feel that there is already...