The Blog
Tips, tutorials, and information on website strategy and content marketing.Latest Posts
How to Write an Effective Blog Post
In order to write an interesting and compelling blog post there are several steps and best practices that need to be followed. Here in this post I will outline some of the key aspects of writing an effective blog post. Whether you are new to blog post writing or...
How To Get Online Customers With No Audience
Creating an online business can be a very exciting and rewarding thing to do. More and more people are starting their own online business but there's a lot to navigate and take onboard, in order to do it right. One of the biggest and most important aspects is how to...
SEO Ready Website: What Does It Really Mean?
If you are building a website you may have heard the term "SEO-Ready" or "SEO-Friendly", and may be wondering what that actually means and how it can help your business. It is an important aspect to consider for your website, therefore I am taking the time to give you...
How To Do Topic Research For Content Marketing And SEO
When it comes to creating online content and doing SEO on your website, we need to do ongoing research so that we can plan an effective strategy. If we just start putting out content randomly we are unlikely to make the type of impact we need to reach our target...
How To Structure Your URLs For Better SEO
The url structure of your web pages or blog posts are important when it comes to SEO. It is a minor ranking factor that Google considers when deciding what pages to show in search results. In this post I will give you some tips on how you should structure your urls...
Double Opt-in Email Vs Single Opt-in: Which Is A Better Email List Strategy?
When you set up an email marketing system, you normally have to make a decision about whether or not you want to have a double opt-in or a single opt-in sign up process in order to get subscribers on your email list. There are pros and cons to each depending on what...
The Difference Between Content Marketing and SEO
The terms Content Marketing and SEO gets thrown around a lot in the online world, and a lot of people get confused by the two because they are unsure of watch each means. If you have a website for your online business or brand, you definitely need to have a good...
How To Avoid Creating A Product That People Don’t Buy
One of the issues that new online entrepreneurs face (and even seasoned ones) is putting a lot of time and effort into creating a product or service that people don’t end up buying. It can be super frustrating when this happens, especially when you’ve poured your...
3 Types Of Online Videos You Could Create For Your Online Business
Today video is at the forefront of online marketing because people are watching more videos now more than ever. Online video is a fantastic way to present your brand, product, or service to millions of online user’s worldwide. If you are looking to create online...