by Marlon McPherson | Jun 12, 2021 | Online Strategy, Web Design
If you are building a website you may have heard the term “SEO-Ready” or “SEO-Friendly”, and may be wondering what that actually means and how it can help your business. It is an important aspect to consider for your website, therefore I am...
by Marlon McPherson | Jun 11, 2021 | Content Marketing, Online Strategy
When it comes to creating online content and doing SEO on your website, we need to do ongoing research so that we can plan an effective strategy. If we just start putting out content randomly we are unlikely to make the type of impact we need to reach our target...
by Marlon McPherson | Jun 10, 2021 | Online Strategy
The url structure of your web pages or blog posts are important when it comes to SEO. It is a minor ranking factor that Google considers when deciding what pages to show in search results. In this post I will give you some tips on how you should structure your urls...
by Marlon McPherson | Jun 10, 2021 | Online Strategy
When you set up an email marketing system, you normally have to make a decision about whether or not you want to have a double opt-in or a single opt-in sign up process in order to get subscribers on your email list. There are pros and cons to each depending on what...
by Marlon McPherson | Jun 9, 2021 | Online Strategy
The terms Content Marketing and SEO gets thrown around a lot in the online world, and a lot of people get confused by the two because they are unsure of watch each means. If you have a website for your online business or brand, you definitely need to have a good...
by Marlon McPherson | Jun 8, 2021 | Online Strategy
One of the issues that new online entrepreneurs face (and even seasoned ones) is putting a lot of time and effort into creating a product or service that people don’t end up buying. It can be super frustrating when this happens, especially when you’ve poured your...