The Blog
Tips, tutorials, and information on website strategy and content marketing.Latest Posts
How A Lead Magnet Can Help Your Business
This post goes into what a lead magnet, or lead generator, is all about and how you can utilise it to grow your email list and get more leads. Lead magnet explained A lead magnet is a free item that is offered to a potential lead in order to provide some upfront value...
How Content Marketing Works To Grow Your Business
This post seeks to explain what content marketing is, and how your business or brand can benefit from it, in order to grow and become more successful online. We all need to market what we do and get leads, and this is one of the ways we can do so as a long-term...
5 Reasons Why You Should Be Doing Videos For Your Business
Online video is being used by more and more online businesses to help them get better results with their marketing and sales. I think if you are not doing some form of video marketing in your online strategy, you are losing out on opportunities. Below, I’ll share with...
How To Brand Your Podcast
A video from the Podcasting For Business series: https://youtu.be/_M69S9JYcXo Learn how to brand your show Need extra help? Check out the resources I have on futurestepscreative.com including online training and ongoing support, to help you build and grow...
Simple Podcast Recording & Editing Options
A video from the Podcasting For Business series: https://www.youtube.com/watch?v=98__-AKTMC8 This video covers the various was you can record a simple podcast for your business or brand. These include, computer programs, and stand-alone recording options. Resource...
Blog vs Blog Post vs Article
I see this mistake being made pretty often, where the words blog, blog post, and article are being used in the wrong way. Most of the time I get what the person means, but it can be a little confusing to others who may not be quite clear about what each means. For...
Tips For Recording Your Podcast
Recording your podcast the best way you can make a big difference with your production quality. There are some important considerations that will make the recording the best that it can be. Here are some tips to help you get the most out of your podcast recording: 1 -...
What You Need To Brand Your Podcast
Branding your podcast is really important for it to stand out and attract new listeners. Depending on your genre, there may be hundreds or even thousands of other podcasts for a listener to choose from. The question is how can you grab their attention and get them to...
Technical Podcast Setup For Business – Microphones
This video covers the technical setup of a (solo) podcast to help you get started. I specifically cover the microphones I use and recommend to get excellent sounding audio. Need extra help? Check out the resources I have...