Why Small Businesses tend To Fail At Branding

Jun 28, 2021 | Brand Strategy, Online Strategy

Most small business owners don’t really take the time to create a brand in the true sense.

Instead, they get carried away with just the visuals such as a logo, colours, and a pretty website. But, they fail to clearly stand out by making the right decisions the messaging, and the personality of the brand.

You could have the best-looking visuals but if you don’t get the foundations right you will not connect with your target audience.

This video mentions a small example of how nike connected with their audience even though there logo wasn’t first accepted by the big wigs.

Need extra help?

Check out the resources I have on futurestepscreative.com including online training and ongoing support, to help you build and grow your website and audience with content marketing.

FREE: Get Instant Access To My Toolkit +
My Exclusive 5-Step Online Marketing Checklist

Access my favourite list of tools for online content, website design and online marketing.

*I’ll also notify you by email of any future updates or resources I create.

🔒I HATE spam so you won’t be getting that here!