The Blog
Tips, tutorials, and information on website strategy and content marketing.Latest Posts
Grow Your Email List and Not Your Social Media – Ep.044
We all know that in order to sell products and services, we need to attract the right people who will connect with what we have to offer. As a result, most entrepreneurs or business owners tend to fall into what is called the social media trap by thinking that in...
Push Marketing vs Pull Marketing (which one should you choose)
Having a good understanding of your marketing strategy means the difference between having success with lead conversion and sales, and lacking clarity with what to do. In this post, I'll be explaining the differences between push and pull marketing, and help you to...
How to Resize Large Website Images Using Affinity Photo
Uploading large images to your website can be detrimental to your user experience and affect your SEO. This is because your web pages will load a lot slower due to the large file sizes of your images. In this video, I demonstrate how to...
Should you host your business email with your website hosting?
In this post, I’ll be covering whether you should be using your website hosting to also host your business email. Or, whether you should use an independent email service provider. If you are looking to set up email addresses using your domain name, there are lots of...
Why good website hosting is important
In order for a website to be shown online it needs to be hosted somewhere. With so many website hosting services and so many low-cost deals around, it can be very tempting to put your website on the cheapest possible plan. But, if you are serious about your...
How to Optimise Images for Your Website (Before Uploading)
Having a fast loading website is important for users as they get the best experience on your site, without having to wait a long time for your webpage to load. It also helps with SEO as Google uses page speed as one of the things it takes into account when ranking a...
Most Used WordPress Plugins On My Websites
Although you can set up a standard website or blog just using basic WordPress, the real power of the platform comes into its own when you add software extensions, called plugins. These plugins give you added functionality or features to turn a basic website into...
Backing Up Your WordPress Website and Why it Matters
Your website is always vulnerable to threats that can either damage your website or take it completely offline. If you are not prepared for this, you could end up losing everything you've put lots of hard work and money into. Today I'm going to talk about keeping...
Website Creation Using WordPress | My Website Design and Development Project Process
There are a lot of steps involved when it comes to creating a professional WordPress website for a business. Knowing what the steps are, and carefully planning and executing them, makes all the difference between a successful project, and one that ends up causing lots...