The Blog
Tips, tutorials, and information on website strategy and content marketing.Latest Posts
How a Blog Can Help Your Business | How to Start Your Business Blog
One of the best ways to get new website visitors and to grow your brand and get leads is to start a blog for your business. The idea is that you will have lots of content on your website and blog which shows that you are an expert or an authority in your field and by...
039 – Using YouTube as a Discovery and Growth Strategy
Benefits of YouTube At the core, Youtube is a powerful search engineYou are likely to find your audience - over 2 billion people use YoutubeYou can build rapport, trust, and likeability more easilyYou are more likely to get better traction with Youtube vs Google...
038 – Should You Target a Niche or Go broad | Who should Your Target Customer Be
This episode of Future Steps Creative touches on whether or not we should be niching down even more in order to focus on a more specific audience. Hopefully this gives you some clarity around this topic. https://youtu.be/rrbASTUnNCw Need additional help and support?...
037 – Before you run online ads, do these 3 things
I get this question all the time from small business owners... should I run social media ads to my business? Of course the answer isn’t going to be a straight yes or no. But there are some things you need to understand if you decide to run ads. That's what I’m gonna...
036 – Why you need legal pages on your website
If you have a website that collects user data, or provide some sort of product or service, you probably should have legal information available to your website users. What legal information you should have and why Legal information refers to the rules of engagement if...
035 – The differences between Branding, Marketing & Advertising
Listen to the audio or read below: Branding is the aspect that deals with perception created in peoples minds about your product or service or whatever you offer. This gives them a feeling about you that helps determine whether or not they are going to go with you or...
034 – 5 Ways to turn website visitors into leads
There are about 1.7 billion websites on the internet, which means that your website it just a tiny blip in the grand scheme of things. After you've done all the hard work of getting people to your website, the last thing you want is for them to leave within a short...
033 – How organic content marketing works
This is to give you a basic overview of how content marketing works and how you can get started. What is content marketing? This is where you publish information and resources that answers a need or solves a problem that is being searched for online. Content can be in...
032 – 3 ways to drive leads to your website without paid ads
I cover these throughout this episode: WOMA - Word Of Mouth AdvertisingContent MarketingSocial Media https://youtu.be/1DrHVgsA_vI