Most small business owners don’t really take the time to create a brand in the true sense. Instead, they get carried away with just the visuals such as a logo, colours, and a pretty website. But, they fail to clearly stand out by making the right decisions the...
Everyone has a brand, whether or not they realise it. The earlier they acknowledge this and take control of it, the better results they will see from their online business. Your brand is not so much about a logo, colours, or design —all though these are part of brand...
Domain names are an extension of your brand and choosing the right one can be a big deal. It can get tricky as the most common names are taken and this might force you to become a bit more creative with your domain name of choice. This post will give you some tips...
If you are trying to generate leads and sales online, a key component in your marketing and sales funnel is your landing page. Having a bad landing page can mean that you get low conversions i.e. the number of people that actually become leads or sales. Obviously that...
It is important to add your website to Google search console in order to see some key information about what search terms are bringing in traffic to your pages. Adding the site is pretty straightforward. You need to sign up for Search Console using an existing Google...
When designing a website, user experience should be at the forefront of everything as it can mean the difference between a successful website vs one that is a let down. Oftentimes clients and inexperienced designers focus on the look of a website and do not pay as...
