Podcast Episodes & Blog Posts
Here you'll find episodes from the Future Steps Podcast
About Future Steps Creative (FSC)
Future Steps Creative is a small business podcast that shares strategies & tips for online business, through the lens of a creative entrepreneur. Topics include mindset, brand development, content marketing and productivity.
Episodes are released weekly on Apple (iTunes), Stitcher (Android) & on YouTube.
Find it by searching the name on your chosen platform. Also, Please subscribe and favourite the show in your app so you don’t miss out.
How to Resize Large Website Images Using Affinity Photo
Uploading large images to your website can be detrimental to your user experience and affect your SEO. This is because your web pages will load a lot slower due to the large file sizes of your images. In this video, I demonstrate how to...
Should you host your business email with your website hosting?
In this post, I’ll be covering whether you should be using your website hosting to also host your business email. Or, whether you should use an independent email service provider. If you are looking to set up email addresses using your domain name, there are lots of...
Why good website hosting is important
In order for a website to be shown online it needs to be hosted somewhere. With so many website hosting services and so many low-cost deals around, it can be very tempting to put your website on the cheapest possible plan. But, if you are serious about your...
How to Optimise Images for Your Website (Before Uploading)
Having a fast loading website is important for users as they get the best experience on your site, without having to wait a long time for your webpage to load. It also helps with SEO as Google uses page speed as one of the things it takes into account when ranking a...
Most Used WordPress Plugins On My Websites
Although you can set up a standard website or blog just using basic WordPress, the real power of the platform comes into its own when you add software extensions, called plugins. These plugins give you added functionality or features to turn a basic website into...
Backing Up Your WordPress Website and Why it Matters
Your website is always vulnerable to threats that can either damage your website or take it completely offline. If you are not prepared for this, you could end up losing everything you've put lots of hard work and money into. Today I'm going to talk about keeping...
Website Creation Using WordPress | My Website Design and Development Project Process
There are a lot of steps involved when it comes to creating a professional WordPress website for a business. Knowing what the steps are, and carefully planning and executing them, makes all the difference between a successful project, and one that ends up causing lots...
Doing a Podcast By Yourself | How to Start a Solo Business Podcast
In this post, I'll be taking a look at how to start a solo podcast for your business or brand. And by solo podcast, I'm referring to doing a podcast by yourself with no guests or cohosts. This is the simplest way to start a podcast as you do not have to rely on anyone...
Publishing Videos on YouTube | My YouTube Video Creation Process
Working out a system Working out a system for you to publish your videos can help you work faster and more efficiently, therefore publishing more videos. Today I’m going to walk you through my step-by-step process for creating and publishing YouTube videos for my...
How a Blog Can Help Your Business | How to Start Your Business Blog
One of the best ways to get new website visitors and to grow your brand and get leads is to start a blog for your business. The idea is that you will have lots of content on your website and blog which shows that you are an expert or an authority in your field and by...
039 – Using YouTube as a Discovery and Growth Strategy
Benefits of YouTube At the core, Youtube is a powerful search engineYou are likely to find your audience - over 2 billion people use YoutubeYou can build rapport, trust, and likeability more easilyYou are more likely to get better traction with Youtube vs Google...
038 – Should You Target a Niche or Go broad | Who should Your Target Customer Be
This episode of Future Steps Creative touches on whether or not we should be niching down even more in order to focus on a more specific audience. Hopefully this gives you some clarity around this topic. https://youtu.be/rrbASTUnNCw Need additional help and support?...
037 – Before you run online ads, do these 3 things
I get this question all the time from small business owners... should I run social media ads to my business? Of course the answer isn’t going to be a straight yes or no. But there are some things you need to understand if you decide to run ads. That's what I’m gonna...
036 – Why you need legal pages on your website
If you have a website that collects user data, or provide some sort of product or service, you probably should have legal information available to your website users. What legal information you should have and why Legal information refers to the rules of engagement if...
035 – The differences between Branding, Marketing & Advertising
Listen to the audio or read below: Branding is the aspect that deals with perception created in peoples minds about your product or service or whatever you offer. This gives them a feeling about you that helps determine whether or not they are going to go with you or...
034 – 5 Ways to turn website visitors into leads
There are about 1.7 billion websites on the internet, which means that your website it just a tiny blip in the grand scheme of things. After you've done all the hard work of getting people to your website, the last thing you want is for them to leave within a short...
033 – How organic content marketing works
This is to give you a basic overview of how content marketing works and how you can get started. What is content marketing? This is where you publish information and resources that answers a need or solves a problem that is being searched for online. Content can be in...
032 – 3 ways to drive leads to your website without paid ads
I cover these throughout this episode: WOMA - Word Of Mouth AdvertisingContent MarketingSocial Media https://youtu.be/1DrHVgsA_vI